Posted on April 6, 2015
We’ve discovered that in 2014, the proportion of charities receiving no income from Gift Aid increased eight percentage points to 50%. What with Osbourne’s 2015 Budget announcing an increase in the maximum annual amount which can be claimed through the Gift Aid Small Donations Scheme (GASDS) from £5,000 to £8,000, it seems clear that many charities are set to lose out on valuable income generic zithromax online. What’s most worrying is that these charities do have the facilities to collect and process Gift Aid donations.
We’ve been working with a number of charities shops to help improve Gift Aid returns, and with gratifying results. Two stores in particular – part of the Age UK and RSPCA network of branches respectively – experienced an increase in Gift Aid returns of 400% since they received refresher training in January 2015; this equated to an increase from 4% of sales to an impressive 22%!
The problem is that when Gift Aid performance is low, the natural assumption is that the technology needs changing, or that the only way it will improve is to invest large sums of money in upgrading to a new system… What our pilot refresher training programme has revealed is that for many charities, their current technology is more than adequate for the job, but their staff lack the knowledge or confidence to execute the Gift Aid process properly… charities can make a dramatic improvement to income simply through the better utilisation of existing resources.”